店面装饰规划之前期查询
Shop Decoration Planning Pre-query
对自己的店面要有一个清晰的定位。有自己的经营理念和风格,依据你的店面特色,用市场营销学的知识,考虑环境要素、市场状况、顾客心理以及竞争对手等,让自己的店面的形象和定位更加精确,对应的来规划自己的店面形象。
Have a clear positioning of your store. Have your own business philosophy and style, according to your store characteristics, use marketing knowledge, consider environmental factors, market conditions, customer psychology and competitors, so as to make your store image and positioning more accurate, and plan your own store image accordingly.
店面装饰规划
Store Decoration Planning
店面装饰规划之规划风格
Planning Style of Store Decoration Planning
店面的内外规划要遵从一致性,有助于建立品牌形象。店面的规划要考虑到周围的环境,要与周围保持融洽,外形的规划上既不别具一格,也有要自己的风格特色,不同地段,不同位置,规划风格也有有所变换。
The internal and external planning of stores should be consistent, which helps to build brand image. Store planning should take into account the surrounding environment, to maintain harmony with the surrounding, the shape of the planning is not unique, but also has its own style and characteristics, different locations, different planning styles have changed.
店面装饰规划
Store Decoration Planning
店面装饰规划之独特性
The Uniqueness of Store Decoration Planning
店面在装饰规划时,与同质性的店面比较时要有自己的差异性,使自己的店铺展示出异乎寻常的形象,能够让顾客对店面的独有特色回忆深刻,添加购买几率。
In decoration planning, stores should have their own differences when compared with homogeneous stores, so that their stores display an unusual image, so that customers can recall the unique features of the stores deeply, and add the purchase probability.
店面装饰规划
Store Decoration Planning
店面装饰规划之顾客为本
Customer-Oriented Store Decoration Planning
以顾客为起点,让顾客有宾至如归的感觉,为顾客营造看一个杰出的购物环境和氛围,顾客也体会到了购物的趣味,而好的体会也会使店面得到更广泛的传播
Taking customers as the starting point, let customers feel at home, create an outstanding shopping environment and atmosphere for customers, customers also experience the fun of shopping, and better experience will make the store more widely disseminated.
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